HuePay is a payment and fintech company established

in Australia dedicated to providing diversified

and localized digital payment solutions for merchants

in Australia, New Zealand, and the South Pacific

region. Headquartered in Melbourne, its core

services include aggregated payment

solutions for Alipay, WeChat Pay,

UnionPay, and other payment

methods, along with value-added

services such as fund management,

merchant data services, and

cross-border payment solutions.

Huifu Limited (a Chinese Company), founded in July 2006, is a

leading digital payment company in China. It provides integrated

platform services for enterprise clients, covering payment

processing, data integration, and fund management.

The company continues to innovate in technology, business

models, and industry solutions, and has launched its payment

PaaS platform, “DouGong”, as part of its

“Payment & Beyond” strategy to build a digital

business ecosystem with partners. Guided by a

customer-centric approach, Huifu Limited has

served tens of thousands of enterprise clients

and millions of SMEs, helping them reduce costs,

improve efficiency, and drive business growth.

* The figure is a trademark registered in China by Huifu Limited (a Chinese Company). (Registration No. 17034013). All related trademark rights are owned by Huifu Limited.
VISION

Leveraging Huifu’s technology, we provide

comprehensive, efficient, and locally friendly

solutions to facilitate the digital transformation

of the payment industry in Australia and New Zealand

MISSION

Enriching every transaction

HuePay transcends traditional payment services,

creating enhanced value for merchants and consumers

through technological innovation, data-driven insights,

and superior user experiences